– Published on Europa Star, July 2013 Watch forums are one of the oldest, most established forms of social media on the Internet and have earned their place in the promotion of luxury watch brands, principally in the Haute Horlogerie and Prestige categories amongst collectors and watch aficionados. For the first time since launching nine years ago, the WorldWatchReport™ introduced a new metric measuring the importance and reach of these forums. Since they are often overshadowed by hipper, newer platforms such as Facebook and Twitter, watch brands should pay closer attention to these forums, if they aren’t already. According to …

WorldWatchReport™ 2013 on CNN’s Marketplace Europe On May 16th, DLG’s Head of Strategy & Intelligence, Florent Bondoux was a guest speaker on CNN’s Marketplace Europe. The show did a special segment at BASELWORLD, talking to Digital Luxury Group, Patek Philippe and Chopard about what’s driving future growth, highlighting key trends from the WorldWatchReport™. WorldWatchReport™please visit: http://www.worldwatchreport.com/

WorldWatchReport™ 2013 – Haute Horlogerie Preview from Digital Luxury Group Every year at the occasion of the Salon International de la Haute Horlogerie (SIHH), Digital Luxury Group unveils the results of the Haute Horlogerie category (18 brands) of the WorldWatchReport™, the leading market research in the luxury watch industry published in partnership with Europa Star, and the gracious support of the Fondation de la Haute Horlogerie. The full edition of the report, which this year will cover 60+ brands in 20 markets worldwide, will be available in April at the time of Baselworld. Amongst the key Haute Horlogerie trends identified: 1.      Interest for Haute Horlogerie brands continues to …

The 2012 WorldWatchReport™ Highlights the Trends Impacting the Luxury Watch Industry Reporting on key findings including; China surpassing the USA as the country with the highest demand for luxury watches, the lead held by Rolex quickly being challenged by Omega, consumers showing less interest for counterfeits. For the 8th consecutive year, Digital Luxury Group has released the WorldWatchReport™, the leading market research report in the luxury watch industry. After a preview release of the Haute Horlogerie section (15 brands) of the report in January, the complete 2012 edition (40 brands) is now available.   Amongst the key trends identified:   China: …

Geneva, January 19, 2012 – Every year at the occasion of the Salon International de la Haute Horlogerie (SIHH), Digital Luxury Group unveils the results for the 15 brands in the Haute Horlogerie category of the WorldWatchReport™, the leading market research in the luxury watch industry. The full edition of the report, which covers 40 brands and 20 markets worldwide, will be available next March at Baselworld. The WorldWatchReport™  is based on millions of intentions expressed independently and anonymously by consumers searching for luxury watch brands through the world’s leading search engines (Google, Bing, Yandex, and Baidu). The exclusive analysis …

In order to continue to fulfill its mission to help the overall industry improve its knowledge of consumer behavior and preferences at an international level, the World Watch Report 2012 includes more brands in a wider range of markets and additional business metrics. The 2012 edition is also presented in a different format with a brand- new website, as well as a new corporate identity. Outlined below are the main enhancements to this year’s report: The scope of the analysis has increased significantly from 25 brands to 40 brands and from 10 to 20 international markets, to address the growing international …